One-to-one, hybrid and online coaching for people who want to build muscle, learn to box or get properly fit. Coached by Tony. Supported around the clock by his AI coaching assistant.
Never lifted before. Is that a problem?
Not at all — most of Tony's clients start there. Week one is technique and finding your starting weights. Want me to book your free intro call?
60 min
Every one-to-one session, start to finish, coached.
04
Bodybuilding, boxing, strength and functional fitness.
48 hrs
From assessment to a written plan in your hands.
24/7
Questions answered any hour by the AI coach, reviewed by Tony.
Most people don't need a harder programme. They need the right one, coached properly, and someone checking it's still working six weeks later. That's the whole job — and now there's help for the hours in between.
Meet your coach →Every programme shares the same method. What changes is the training — and the person it's built for.
Build muscle and refine your physique with structured volume, smart exercise selection and proper recovery.
Explore programme →Stance, footwork, combinations and conditioning. Built for complete beginners as much as anyone.
Explore programme →Get measurably stronger with progressive loading, logged lifts and conditioning that supports the work.
Explore programme →Kettlebells, sleds, carries and intervals. Train for everything life actually asks of you.
Explore programme →A personal trainer can only be in one place at once. This assistant is trained on Tony's method, prices and programmes, so every enquiry gets an answer, every client gets support between sessions, and Tony spends his time coaching — not typing.
Flagged clips go to Tony for a personal reply within 24 hours
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I'm Tony. Good coaching starts with understanding the person in front of me — not handing everyone the same programme. Whether you want to build muscle, learn to box or just feel fit again, we start with where you are and work towards where you want to be.
Your goals, training history, movement and the time you genuinely have.
A written programme, block by block, delivered within 48 hours.
Coached technique, the right intensity, every lift and round logged.
Weekly reviews, summarised by the AI and signed off by Tony. When something stops working, the plan changes.
focus: form first
focus: intensity ✓
Example programme progression — illustrative, not a client record
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A fully coached 60-minute session, programmed around your goal.
£60 /session→Monthly coached sessions, your full online programme, weekly check-ins and 24/7 AI support.
£249 /month→Your programme, video demos, AI form checks and a weekly review.
£129 /month→Illustrative prices for this concept — not real charges
The same programming and accountability as the gym floor — in your pocket, wherever you train.
Every review is pulled live from Google on the finished site. These are sample reviews for the concept.
Read all on Google →“I'd been to three PTs before Tony and quit all of them. The difference is he actually listens. Four months in, I'm 11kg down, squatting more than I ever have, and I look forward to Monday mornings. Never thought I'd write that.”
“Walked in at 43 having never thrown a punch. Pad rounds with Tony are now the best hour of my week. Patient, funny, and he never lets you cut a corner.”
“Online client from Leeds. The AI form checks are brilliant: I film a set, get notes in a minute, and Tony follows up on anything that matters. Deadlift's up 40kg this year.”
“Messaged the site at half ten at night, had a call booked for the next morning before I'd put my phone down. That's how every business should work.”
“Two kids, a full-time job and a bad back. Tony built a plan around all three instead of pretending they didn't exist. Eight months on, no back pain and the strongest I've been.”
“The written programme turned up in my inbox 36 hours after the assessment, block by block, with videos for every lift. Nobody else I spoke to offered anything close.”
Anything else? Ask the AI coach any time, or bring it to the free intro call — there's no hard sell.
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Tell me what you want to achieve. We'll work out the right way to get there on a free 20-minute call.
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